Giant isn’t just a name; it’s a statement of scale and capability. Founded in 1972, Giant has grown from a high-end manufacturing partner for other brands into the world’s largest producer of performance bicycles. What sets Giant apart is their Vertical Integration: they are one of the few brands that controls the entire process, from smelting their own proprietary aluminum alloys to weaving their own high-performance carbon fiber. This allows them to deliver pro-level engineering and award-winning designs with a value-to-performance ratio that is virtually unmatched in the industry.