In 1992, on the roads of Catalonia, Joan Rojas needed a better way to protect his neck and head from the wind and sun while riding his motorcycle. His solution—a seamless microfiber tube—didn’t just solve a problem; it created a category. Today, BUFF® is the world’s most versatile accessory, trusted by everyone from ultra-runners and fly-fishers to outdoor enthusiasts in over 70 countries. Whether you’re shielding yourself from Saharan dust or insulation against Arctic winds, BUFF® provides the modular protection you need to stay outside longer.